5R Scientific Measurement for Brand Advertising
2024｜Type: Platform｜Tag: Design for Effect｜Role: Product, UX Design
Generative AI for Ad Performance Query
2024｜Type: Platform, WeChat Mini-Program｜Tag: Design for Efficiency｜Role: Product, UX Design
Data Ingestion of Advertiser for Tencent Ads and Retail
2023｜Type: Platform｜Tag: Design for Efficiency｜Role: Product, UX Design
Ad Data Strategy: ROAS lift-based Strategy
2021｜Type: Strategy｜Tag: Design for Effect｜Role: Product, UX Design
Ad Delivery Strategy: The Potential-Ads
2020｜Type: Strategy｜Tag: Design for Effect｜Role: Product, UX Design
Data Governance of Second-Party Data of Ad Publishers and Ad Platforms
2021｜Type: Platform｜Tag: Design for Efficiency｜Role: UX Design
Data Governance of First-Party Data of Advertisers
2021｜Type: Platform Product｜Tag: Design for Efficiency｜Role: UX Design
Integrated Design of Data Management Platform
2021｜Type: Platform Product｜Tag: Design for Service Improvement｜Role: Product, UX Design
Annual Protocol Product Design of Data Management Platform
2021｜Type: Platform Product｜Tag: Design for Service Improvment｜Role: Product, UX Design
Yunyou Dunhuang Product Design
2020｜Type: WeChat Mini-Program, Platform Product｜Tag: Design Led｜Roles: Product Lead, User Research, UX Design, Project Management
Redesign Tencent Careers Website
2019｜Type: Website Product｜Tag: Design Thinking｜Role: User Research,UX Design,Project Management
Planning a Design workshop for the Product Manager in 2019
2019｜Type: Curriculum Construction｜Tag: Design Thinking｜Role: Product,Project Management
Data Center Services Management Portal
2018｜Type: Platform Product｜Tag: Design System｜Role: UX Design,Project Management
R&D Budget Management Platform within Design System
2018｜Type: Platform Product｜Tag: Design System｜Role: UX Design
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